Is pricing more difficult if I have high product volume?

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

PROS recently interviewed Tim Ham, the CEO, and the founding director of the pricing specialist consulting company, Pearson Ham Group. Tim has been working in pricing for 20 years across a wide range of market sector.

In this video, Tim discusses a challenge that is often faced, where product focused pricing actions can be undermined by customer focused sales activities.

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