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Offer and Order – Looking to 2025 and beyond

The airline industry is advancing towards modern retailing. This whitepaper by Travel in Motion and PROS explores the transition to Offers and Orders, with insights from Air Europa, and Lufthansa.
White Papers

PROS and Skyscanner: Guide to Offer Optimization via Metasearch

Unlock the potential of metasearch engines for modern airline retailing with PROS and Skyscanner. Optimize offers and expand market reach, enhancing the traveler experience and driving revenue.
White Papers

The Existence of a Positive-Sum Game Among Airlines

PROS' Michael Wu summarizes COVID Task Force work and brings a call to action.
White Papers

Breaking Down Willingness-to-Pay in RM

Buy-down is common pain point for airline revenue management analysts. Incorporating willingness-to-pay into revenue management forecasting and optimization drives revenue a greater price flexibility.
White Papers

The Art of the Possible in Airline Dynamic Pricing

Deep dive into the future of airline revenue management systems with different approaches to dynamic pricing, including the implementation of fare strategies to influence OD availability.
White Papers

Making Partner Airlines True Retailers with PROS Real-Time Dynamic Pricing

The importance of airline partnerships has grown consistently over the past twenty years, and PROS Real-Time Dynamic Pricing has continued to evolve to meet the demands of a shifting industry.
White Papers

When the Sky Isn’t the Limit: The Reality of Modern Airline Retail

PROS partnerships with Phocuswire to explore the retail journey of several global airlines. A deep dive into the organizational and tech transformations that accelerate airline retail strategies.
White Papers

Dynamic Overbooking: Cancellations and No Shows for Maximum Revenue

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Scientific Pricing to Win Group Sales

In order to capture incremental revenue and be confident in group pricing, airlines also need a data science-driven approach.
White Papers

Dynamic Capacity Sharing Models in Airline Revenue Management

White Papers