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The Future of Business AI and What to Expect in 2021

As digitization in our world accelerates dramatically, organizations are moving faster than ever before to rework business processes. A growing priority for business leaders is determining how to best utilize AI to increase the efficiency of those processes and drive maximal value for their organizations. However, it’s important to note that implementing AI is not […]

PROS Appoints Martin Simoncic as Chief Customer Officer

Seasoned leader to further Customer Experience foundation; role will laser focus on solution and platform adoption at scale to further company’s aggressive growth plan HOUSTON, January 6, 2021 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced that Martin Simoncic, a seasoned leader with deep expertise […]

The New ‘Self-Service’ Era: Where B2B Selling is Headed in 2021

To survive the impact of COVID-19, B2B organizations must make a successful leap to self-service ecommerce that wins over customers as loyal online buyers, John Bruno of PROS writes. We all know the agony of searching for something online that you just can’t find. The frustration of navigating a poorly-designed website, no one to call […]

Airlines Tweak Their Pricing Strategies to Adopt New Ways to Boost Revenue

The pandemic caused a plunge in demand that has stumped the software that airlines use for pricing. The airlines have been responding by changing how they forecast demand. The changes are shaking up revenue management, a specialty that airlines have spent hundreds of millions of dollars on in the past decade. … “Demand is pretty […]

How Digital Transformation and AI Can Help Businesses Navigate Volatility

The world is currently an extremely volatile place. Brexit, COVID-19 and civil unrest continue to change the landscape in which businesses find themselves in, navigating through the ups and downs, taking stock of the impact both in the immediate and long term. The truth is, the road ahead is going to be bumpy, with many […]

Pitfalls to Avoid When Employing AI-Based Tools

AI is likely at the heart of your strategy for digital transformation. It can deliver fresh insights based on customer data and a competitive advantage more quickly than any other single set of technologies. But as you plan to employ AI-based tools, make sure to watch out for key pitfalls before jumping right in. Take […]

What Should Travelers Expect in 2021? Here’s What Experts Predict

There’s only one thing that travelers should expect in 2021 with any certainty: It’s uncertainty. … Everything’s squeaky clean. Travelers wouldn’t have it any other way, says Mike Slone, a vice president for travel retail at PROS, a Houston software company. “Expect the perceived value of cleanliness to continue,” he says. “Even though there may […]

PROS Delivers Omnichannel Connectivity for Magento Commerce Merchants

PROS Connector delivers real-time consistent winning prices as part of their broader omnichannel strategy HOUSTON, December 21, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced the release of its PROS Connector for Real-Time Pricing, enabling delivery of real-time, optimized prices to Magento Commerce stores. […]

Your eCommerce Strategy is Accelerating – Now What?

Geoff Webb, VP of Strategy at PROS explains the importance of moving towards an eCommerce business model. The impact COVID-19 has had on businesses has been well-documented. With footfall into physical stores and warehouses on the decline due to lockdown, traders that have historically relied upon in-person custom as their main source of revenue have […]

Assessing the Near-Term Future of Airline Booking

As we close out the year with another surge in Covid-19 cases, it’s clear there are many questions left around what a short-term and long-term airline recovery will look like. While the holiday season is off to a rough start, with the U.S. Centers for Disease Control and Prevention urging Americans not to travel for […]