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Archives: News

Should AI Be Part of Your Digital Transformation Strategy?

Digital transformation strategies are common, but many enterprises lack an AI strategy. Where does it fit? Not everyone agrees. … Justin Silver, data science manager and AI strategist at AI SaaS solutions provider PROS thinks AI and digital transformation strategies should be closely linked. “Organizations are moving more quickly than ever before to digitize business […]

Guest Post: Transactions are Dead, but Customers Live On

This week we feature an article from Geoff Webb, the Vice President of Products at PROS. He explains the importance of building a solid, human relationship with your customers in the digital world. There are no transactions. Not anymore. Two hundred years ago, buyers purchased all types of items – food, clothing, furniture – from […]

PROS Control and PROS Guidance Now Available for Online Purchase on SAP® App Center

PROS pricing solutions – integrated with SAP Commerce – deliver pricing excellence to accelerate digital omnichannel selling HOUSTON, TX — October 22, 2020 — PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced that its PROS Control: Dynamic Price Management and PROS Guidance: Real-Time Dynamic Price Optimization […]

Remote Work: How to Stay Ahead of Your Customers’ Needs

Limited face-to-face interaction can make it hard to know what your customers want. Consider these three expert strategies to meet their current needs and anticipate future ones The way companies do business has shifted dramatically as a result of the pandemic, and there’s every reason to believe that whatever the “new normal” is, buyer habits […]

Telecom Deploys AI to Balance Customer Service Supply and Demand

Pairing customer service demand with technician availability requires access to the right data sets. Enterprise-scale businesses are in a size and complexity weight class of their own. Micromanaging processes such as customer service simply won’t work, which leads organizations to seek assistance from AI. … Applying automation in consumer-facing areas helps businesses navigate how consumer […]

ANA Digital Push

ALL Nippon Airways (ANA) has partnered with digital commerce company PROS as the airline aims to take advantage of the recovering tourism market. ANA will integrate PROS Revenue Management Essentials solution to utilize its next-gen, artificial intelligence-driven system to drive revenue, better position itself in the highly volatile Asia-Pacific market, and help to restore the […]

Why Digital Selling is Enabling COVID-Affected UK Businesses to Thrive

Valerie Howard, Solution Strategy Director at PROS explains why the shift to digital selling has allowed businesses to thrive in the current situation. The pandemic saw entire workforces operate remotely, all but essential travel continue, and social distancing become the new norm. As lockdown commenced nationwide, there was an explosion of online buying, and the […]

How Cloud Solutions are Transforming eCommerce

COVID-19 has forced B2B business to shift to digital, writes Geoff Webb, Vice President of Strategy at PROS, as he discusses the key benefits of cloud for a successful ecommerce strategy B2B organisations have always faced digital selling challenges, from setting a brand apart to managing the ever-changing customer journey. In the past, these challenges […]

Brazilian Airline Azul Embarks on an Unconventional Path to Recovery

The pandemic has proven to be the proverbial tide going out, exposing who’s swimming naked. In the case of airlines, all are struggling, but a few appear to be coping better than others. A case in point is Brazilian carrier Azul Linhas Aereas Brasileiras, which may be on course for a rebound. Azul, Brazil’s third-largest […]