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Archives: News

15 Effective Uses of Virtual Reality for Businesses and Consumers

Virtual reality has burst onto the stage, and because of how well-supported it has become as a hardware solution, its practical applications—from enterprise training to video games—are expanding. VR is a powerful tool for a multitude of industries and even consumers. But what’s its most impressive application thus far? But what’s its most impressive application […]

PROS Named to Constellation ShortListTM for Price Optimization

Offerings for Digital Leaders Reinventing Operations and Transforming Business Models HOUSTON, February 12, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced it was named to the Constellation ShortList™ for Price Optimization in Q1 2020. The technology vendors and service providers included in this program […]

PROS Named to Constellation ShortListTM for Configure, Price, Quote

Offerings for Digital Leaders Reinventing Operations and Transforming Business Models HOUSTON, February 12, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced it was named to the Constellation ShortList™ for Configure, Price, Quote (CPQ) in Q1 2020. The technology vendors and service providers included in […]

Where Governance Fits in Your Customer Experience Strategy

While companies may have a customer experience strategy in place, it won’t count for much if people throughout the organization don’t adhere to the plan. We asked some experts how companies can ensure their CX strategy is followed. … Infuse CX Throughout the Company Beyond tools and governance councils, adherence to the company strategy relies […]

Headcount: Firings, Hirings, and Retirings – January 2020, Pt. 1

January was a big month for firings, hirings, and retirings. Thus we have broken up our monthly Headcount column into two parts to make it easier to digest. Here is Pt. 1 of the latest executive hirings, promotions, and staff changes that happened in January. … Nikki Brewer was promoted to a new role as […]

PROS Holdings, Inc. Reports Fourth Quarter and Full Year 2019 Financial Results

Total revenue of $250.3 million, up 27% for the full year 2019. Subscription revenue of $141.2 million, up 48% year-over-year. Subscription gross margins of 70% and non-GAAP subscription margin of 73%, up 6 percentage points year-over-year. HOUSTON – February 6, 2020 — PROS Holdings, Inc. (NYSE: PRO), a provider of AI-powered solutions that optimize selling in […]

Analyzing the Growth of the Ecommerce Subscription Model

The ecommerce subscription model is growing at a rapid pace. According to Forbes, the subscription box industry grew by 890% over a four year period. Now, more ecommerce brands are left wondering how they can capture some of this value. Why are some consumers drawn to subscriptions and regular deliveries of items? What is subscription […]

Sharing is Caring: Merging Marketing and Sales

In many companies, the CMO (Chief Marketing Officer) often has the biggest IT budget. That might surprise you, but the reason is relatively straight-forward: in recent years there has been an immense investment in MarTech, and it’s made the discipline of marketing incredibly tech-heavy. So much so in fact, that marketing departments now spend more […]

14 Tips to Help Tech Leaders Nail Their Q1 Goals

Everyone wants to start the new year off on the right foot. Whether you want to establish a new goal or continue the positive trajectory of a current one, a strong start to Q1 can set you up for a great remainder of the year. What you need is a plan to make it happen. […]