Real results from real customers

Working with countless customers through the years, PROS has created an amazing repository of hundreds of customer testimonials, recordings, and case studies. Which is great, but let’s be honest: It’s typically not that difficult to find a customer or two to sing your praises.

So, how do you know the customers we showcase aren’t just the lucky few, cherry-picked to show off almost unattainable results? How do you know your business investment will pay off?

You need statistical significance. Statistical significance quantifies whether a result is likely due to chance or to some factor of interest. It determines that the results of your data are not explainable by chance alone. When a finding is significant, it means you can feel confident that it’s real.

In studying customer results, the PROS science team discovered we could share broad, average ROI results more effectively—while still protecting customer anonymity. Scientists reviewed 400+ media and document files, manually labeled data findings, and aggregated them to the customer level. The data was then cleaned by deduping any findings considered duplicates and revenue lift comparisons were standardized and confirmed through queried customer sales data, annual revenue, and PROS product implementation records.

Quantifying ROI in a standardized way was key to this analysis. This was done through determining three ROI categories of Efficiency Gain, Revenue Lift, and Margin Improvement. The science team then created summarization statistics overall which showed valuable ROI findings of statistical significance.

+200

BASIS POINTS

OR AS HIGH AS

+500

+67%

OR AS HIGH AS

+96%

+8%

OR AS HIGH AS

+100%

Summary of research findings

Average Efficiency Gain: +67%

or as high as +96%

90 customers (69%) showed quantifiable efficiency gain

41 customers (31%) reported ROI in multiple categories

The 100% case is due to sales expansion from e-commerce channel, enabled by PROS software.

Average revenue lift was 4%, or as high as 20%, excluding the outlier case.

Average Margin Improvement: +200bps

or as high as +500bps

41 customers (31%) showed quantifiable margin improvement

Average Revenue Lift: +8%

or as high as +100%

49 customers (37%) showed quantifiable* revenue lift

The 100% case is due to sales expansion from e-commerce channel, enabled by PROS software.

Average revenue lift was 4%, or as high as 20%, excluding the outlier case.

ROI for Airline customers

Average Efficiency Gain: +61%

or as high as +95%

18 customers (75%) showed quantifiable efficiency gain

5 customers (21%) reported ROI in multiple categories

Average Margin Improvement: +8%

2 customers (8%) showed quantifiable margin improvement

Average Revenue Lift: +9%

or as high as +18%

17 customers (71%) showed quantifiable revenue lift

ROI for B2B Customers

Average Efficiency Gain: +69%

or as high as +96%

77 customers (72%) showed quantifiable efficiency gain

3 customers (7%) reported ROI in multiple categories

Average Margin Improvement: +2%

or as high as +5%

39 customers (36%) showed quantifiable margin improvement

Average Revenue Lift: +3%

or as high as +20%

35 customers (33%) showed quantifiable revenue lift

Customer stories of profitable growth

Wacker Chemie Uncovers Formula for Transforming Sales 

While you may not know the company name WACKER, you have likely encountered its products. The $5 billion company based in Munich, with operations around the world, provides specialty chemical products that are found in countless applications and everyday items, from cosmetic powders to solar cells to paint colors. 

“We are everywhere and nowhere,” says Dirk Ramhorst, who has the dual role of Chief Information Officer and Chief Digital Officer at WACKER. The company’s portfolio includes more than 3,200 products, such as numerous silicone products and polymeric binders, that its customers in virtually every major sector rely on. 

Manitou Group Accelerates Sales with Smart CPQ

Manitou Group is a global heavy equipment manufacturer that offers hundreds of possible product configurations. Its 1,500 dealers around the world needed a reliable way to quickly and accurately configure and quote products to its customers’ exact specifications, a feat that is impossible to accomplish manually. PROS CPQ solution integrates with existing CRMs, processes thousands of SKUs, and generates sales agreements to create a seamless experience for salespeople and customers alike. 

Lufthansa Cargo’s Online Sales Picks up Double-Digit Growth

In an industry where speed matters, air freight has lagged behind B2Cs and other B2Bs in adopting digital technology. However, Lufthansa Cargo is leading the charge to close this gap. With the help of PROS pricing solutions, the carrier is simplifying and accelerating the quoting process with intelligent spot rate distribution on its eCommerce platform. The results are transforming the customer experience and business performance. 

Etihad Airways Improves Conversion with 50% Faster Search Results

Like industries everywhere today, the aviation world faces a fierce online shopping reality: as a webpage’s load time increases from 1 second to 5 seconds, the probability that shoppers will leave nearly doubles. To respond to this new breed of traveler, Etihad Airways is becoming a digitally savvy retailer.  
 
“We want to give the best choices for our guests, from a local traveler who wants to have a luxury product to a backpacker who wants to travel in economy,” says Goutham Komirishetty, senior manager of solutions and innovations for Etihad Airways.

PROS Drives Profitable Growth

Learn more about how PROS can drive profitable growth for your business. Contact PROS now to find out how your business could benefit from a PROS Profitability Workshop.
Learn how to drive #profitablegrowth at #outperform2023 | May 22-24 | Denver, Colorado
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