Real-Time, Real Results: Inside flydubai’s Pricing Transformation with PROS 

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

As one of the Middle East’s fastest-growing airlines, flydubai has made bold moves to scale its commercial success, posting the strongest financial results in its 15-year history. 

In this customer interview, Justin Jander, Senior Director, Product Management at PROS, sits down with Pugal Krishnamurthy, Senior Manager, Revenue Management at flydubai. Pugal shares how PROS solutions, from Revenue Management (RM) to Real-Time Dynamic Pricing (RTDP) have helped flydubai streamline operations, drive commercial efficiency, and stay agile in an evolving market. 

Hear firsthand how PROS supports flydubai’s growth, from empowering analysts with data-driven decision-making to enabling the airline’s transition to offer and order modern retailing. 

Video Highlights: 

  • 0:54 – We’ve had a very long partnership with flydubai. What has your experience been like working with different teams across PROS? 
  • 1:53 – With flydubai posting the strongest financial results in its 15-year history, what role has PROS played in that success? 
  • 2:56 – What led flydubai to move forward with PROS Real-Time Dynamic Pricing (RTDP)? 
  • 3:55 – How does RTDP complement the network that you have at flydubai?  
  • 4:30 – What advice would you give to other airlines considering PROS RM and Digital Offer solutions? 
  • 5:36 – As flydubai grows and the industry moves toward modern airline retailing, how do PROS solutions fit into your long-term vision? 

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