Shifts in Customer, Employee Behavior Driving Automation Budget Growth

… Dive Insight: … Though back-office work keeps companies running, it’s automation that sits closer to the customer that can help maintain competitiveness, said Geoff Webb, VP of strategy at PROS, in an interview with CIO Dive. “The way people buy, what they buy, and even what value they get from the things they buy […]

How to Hang on to AI’s Advantage

As AI advances in its mainstream enterprise presence, leaders must look into cloud-based AI and modernized data structure to retain competitiveness. As businesses use artificial intelligence to respond to the pandemic, 2020 marks the start of a mainstream AI adoption era in the enterprise. The technology, in physical and digital form, will couple with human […]

From Oklahoma to the Land Down Under

I grew up in Ramone, a small town in Oklahoma, with a population of 543. There are no stop lights and the town is full of cowboys, ranchers and farmers. My father was a chemical engineer by day, soybean farmer and anhus beef rancher by weekend and night. To this day I have no idea […]

Malaysia Airlines Advances Digital Transformation Strategy with PROS

… The national carrier of Malaysia serves 58 global and domestic markets. With a focus on Southeast Asia, Malaysia Airlines has opened more of Malaysia’s destinations than any other airline while delivering a world-class customer experience. But intense competition among both low-cost and full-service carriers coupled with a price-sensitive population make operating in this region […]

Malaysia Airlines Advances Digital Transformation Strategy with PROS

PROS Revenue Management Advantage Delivers Accurate Demand Forecasting and Optimizes Network Revenue Strategy, Driving Growth for the Flag Carrier HOUSTON, July 8, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced Malaysia Airlines has implemented PROS Revenue Management Advantage (RM Advantage) as part of its […]

Clearing Up Misconceptions about Data Forecasting amid COVID-19

COVID-19 has disrupted the way companies do business, forcing many to reconsider how they use complex algorithms and models for forecasting a variety of tasks, from sales to budgets to when certain items come back in stock. These are unprecedented times, so it’s surprise that historical data is no longer a good predictor of the […]

Navigating Buyer Needs in Times of Disruption

She has a brain five times the size of yours, can make a noise so loud it would deafen a normal human, and she’s set to teach us all a lesson about running a business in uncertain times. Her formal title is Physeter Macrocephalus but she’s ok with the less formal, “Sperm Whale” or the […]

Reviving the Revenue

Emma Kelly examines how airlines will be seeking to make the maximum profit from every passenger they fly later this year, despite the predicted fall in the number of air travelers. In a post-COVID-19 world, when airlines return to the skies, ancillary revenues will become more important to low-cost carriers than ever before as they […]