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141 Cybersecurity Predictions for 2020
Serial cybersecurity entrepreneur Shlomo Kramer said in a 2005 interview that cybersecurity is “a bit like Alice in Wonderland” where you run as fast as you can only to stay in place. In 2020, to paraphrase the second part of the Red Queen’s observation (actually from Through the Looking Glass), if you wish to stay […]
How Enterprise Adoption of Artificial Intelligence Must Shift in 2020
Artificial intelligence has already been integrated into our daily lives in more ways than imaginable. Businesses are also starting to implement AI to make faster, smarter and more complex decisions. This not only enhances the overall customer experience for customers, but also increases the efficiency in all parts of the business, and ultimately drives greater […]
Guest Post: The Science of Predicting Consumer Intent
Airlines have the data to drive differentiation, personalisation and revenue, says PROS Solution Strategy Director for Travel Aditi Mehta Unlike some industries, airlines have no shortage of data. In fact, they have years of historical booking data, allowing them to measure things like how many seats were reserved before a flight took off, who their […]
14 Important Protocols to Help Employees Safeguard Your Digital Property
In the modern world, one of the most important assets a company has is its digital property. This is especially true for technology firms—proprietary software and systems are often the lifeblood of these companies, and having them fall into the wrong hands is potentially disastrous. While you may have dedicated IT and security personnel, the […]
PROS 2020 Predictions: The Future of Data Science and What to Expect in 2020
The world of data science and analytics is a fast-moving space, and with each new advancement comes new capabilities across industries – be it in B2B or B2C, pricing or sales, distribution, manufacturing or logistics. At the heart of this progress is the need for businesses to provide their customers with the high-quality buying experience […]
The New Rules: Listen, Personalize, Engage
Digital transformation is top of mind for organizations, with the goal of delivering better customer experiences. But the rules of relationships have changed for B2B businesses. By listening, personalizing and engaging with customers, B2B organizations can transform how they meet customer needs. … While marketing organizations have made incredible strides in the personalization of experience, […]
PROS to Present at 2019 RBC Capital Markets Global Technology, Internet, Media and Telecommunications Conference
HOUSTON — November 12, 2019 — PROS Holdings, Inc. (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced that Stefan Schulz, CFO, and Matt Bennett, Director of Investor Relations, will speak at the 2019 RBC Global Capital Markets Technology, Internet, Media and Telecommunications Conference being held at the […]
When Digital Transformation Stalls: 8 Questions to Ask
Don’t be intimidated by the much-debated failure rate of digital transformation: You may just be stalled. Ask these questions to determine the fix … 2. How will this effort impact our customers? “To be successful, digital transformation efforts need to start and end with the customer. Choosing to focus on modernizing technology and improving operations […]
PROS Named a Visionary in the 2019 Gartner Magic Quadrant for Configure, Price and Quote Application Suites
Evaluation based on Completeness of Vision and Ability to Execute HOUSTON, October 31, 2019 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced that it has been named a Visionary by Gartner, Inc. in its 2019 Magic Quadrant for Configure, Price and Quote (CPQ) Application Suites. […]
Airline Digital Transformation: Retail Strategy Success Remains Nascent
Just 8 percent of airlines report more than three years of engagement in digital transformation efforts, says PROS, while Diggin Travel finds that the need to grow ancillary dollars and develop clear dynamic pricing strategies is more intense than ever. … The State Of Airline Digital Transformation The state of airline digital transformation in 2019 […]