PROS Drives Revenue Acceleration Across the Lufthansa Group Airline Network
PROS® (NYSE: PRO), a market-leading provider of SaaS solutions optimizing shopping and selling experiences, today announced Lufthansa Group has chosen PROS as the foundational technology for its Revenue Accelerator Program. In doing so, Lufthansa will align its seven full-service airline networks into a single instance of PROS Revenue Management (RM) and PROS Real Time Dynamic […]
PROS Drives Revenue Acceleration Across the Lufthansa Group Airline Network
Revenue Management and Real Time Dynamic Pricing deliver industry-leading AI and ML for unified continuous pricing across all seven of Lufthansa’s brands HOUSTON, July 12, 2022 – PROS® (NYSE: PRO), a market-leading provider of SaaS solutions optimizing shopping and selling experiences, today announced Lufthansa Group has chosen PROS as the foundational technology for its Revenue […]
PROS Holdings, Inc. Announces Date of Second Quarter 2022 Financial Results Release, Conference Call, and Webcast
HOUSTON, July 8, 2022 – PROS® (NYSE: PRO), a market-leading provider of SaaS solutions optimizing shopping and selling experiences, will release its financial results for the second quarter 2022 ended June 30, 2022 after the U.S. financial markets close on Thursday, July 28, 2022. PROS Holdings, Inc. will host a conference call on Thursday, July […]
Dealing with AI Biases, Part 2: Inherited Biases from Data
Today, AI technology is becoming more pervasive in our lives. But one major roadblock is still preventing enterprises from realizing AI’s full potential. The fear and distrust of AI because AI can be biased is still preventing many industries from fully embracing AI and its many benefits. In my last article, “Dealing with AI Biases […]
AdAge – People on the Move: Grad Conn, PROS
PROS, the leader in price optimization, has appointed Grad Conn as CMO. Conn is responsible for global marketing and growth strategies for the company. An innovative marketer with a proven track record, he is an expert in creating world-class customer experiences that elevate brands. He has been described by Tom Foremski at ZDNet as “… […]
Why You’re Deploying AI Incorrectly
AI (artificial intelligence) and ML (machine learning) can be invaluable assets to business success, enabling automation of labour-intensive tasks to drive faster and smarter business decisions However, successfully deploying AI requires proper attention and care. In order for AI to help and not hurt your business, it is crucial to follow best practices. Here are […]
The Future of B2B Customer Experience
From PROS, John Bruno, VP of Strategy and Justin Silver, Senior Manager Data Science, discuss how AI will play a role in the future of B2B customer experience and wider business processes. Digital customer experience (CX) has never been more important than it is today, with buyers reliant on online platforms to access products and […]
Grad Conn
Chief Marketing Officer at Pros Holdings Inc. PROS, the leader in price optimization, has appointed Grad Conn as CMO. Conn is responsible for global marketing and growth strategies for the company. Read the full article
The New ABCs Of B2B Selling: Always Be Consulting
In B2B settings, buyers now have most of the power in the buy/sell relationship, armed with more information and keen on getting the best experience in their purchasing journey. In fact, according to McKinsey, B2B buyers are more willing than ever to spend big through remote channels. This shift in the relationship may make it seem […]
Three Pricing Lessons the Travel Industry Can Learn from B2Bs
The airline industry is in recovery mode. There has been a significant uptick in bookings since Australia re-opened its borders. The number of international flights being booked for business purposes increased more than 400%, while domestic bookings increased by 18% in the same period, according to data from Flight Centre. As planes begin to fill […]