PROS Resources

Justin Jander

Offer Optimization in Times of Turbulence: Navigating Tariffs and Demand Shifts with AI

Discover how airlines can navigate macroeconomic shifts and evolving demand using AI-driven offer optimization, dynamic pricing, and POS-based strategies to stay agile and profitable.

Airline RetailAirline RetailingBlog

Top Predictions and Trends Driving Airline Retailing and Commerce in 2025

Explore the top trends shaping airline retailing in 2025, including AI-driven dynamic pricing, offer management, personalization, and cost-optimized distribution. Discover how airlines can improve revenue and enhance passenger experiences.

Airline RetailAirline RetailingArtificial IntelligenceBlogPricing Strategy

What is airline revenue management?

Learn what airline revenue management is and how PROS uses AI, data science, and dynamic pricing to help airlines optimize pricing, capacity, and maximize profitability.

Blog

What Exactly is Dynamic Pricing in the Airline Industry?

Dynamic pricing allows airlines to adjust seat and ancillary prices in real time based on demand and price elasticity, increasing the likelihood of purchase.

Blog

How Willingness-to-Pay is Changing Airline RM Forever

Learn how to willingness-to-pay is revolutionizing airline revenue management enabling airlines to forecast and optimize based on price sensitivity not class availability.

Blog

AI: No Longer Just a Buzzword for Airline Revenue Growth

Learn about the ways airlines revenue managers around the world are implementing artificial intelligence applications to drive value.

Blog

What Does Great Airline Revenue Management Look Like?

Learn about the history of airline revenue management and what a great revenue management software solution brings to the table.

Blog

Airline Revenue Management Strategies for Other Industries

Here’s a look at how airline revenue management strategies based on demand, willingness-to-pay, and price sensitivity can be applied to other industries.

Blog