The Art of the Possible in Airline Dynamic Pricing

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

Industry revenue management expert, Karl Isler, deep dives into the future of revenue management systems where airlines use different approaches to sell-up fares. One approach includes implementing fare strategies to influence OD availability. He argues that that is a stepwise approach to dynamic pricing through PROS Real-Time Dynamic Pricing that an airline can use to limit buy-down and ensure optimal revenue.

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