Inspirational Woman: Celia Fleischaker | Chief Marketing Officer, PROS

Celia Fleischaker joined PROS in 2017 and serves as its Chief Marketing Officer. She leads all aspects of marketing, including marketing operations, product marketing, branding, corporate communications, global events, digital strategy and demand generation. Fleischaker is responsible for developing and executing strategies that build on PROS success as a leading provider of commerce solutions and […]

The Role of AI in Ensuring Data Privacy

With artificial intelligence (AI) now used in many of the apps that drive the digital workplace, many enterprise managers are beginning to question the implications this will have for privacy. This is not just speculation though. There is a good deal of research that indicates just how deep AI has dug into the technology that […]

Can AI Help Us Build a More Resilient Economy in the Face of COVID-19?

Last week, President Trump addressed the nation on the coronavirus pandemic. Countries around the world have been taking aggressive measures to stop its spread. Closing borders, emergency funding programs, and city and countrywide mandated quarantines are just a few of the actions taken to help combat this invisible enemy. The disruption caused by this pandemic […]

PROS Joins Iata’s Airline Industry Retailing Think Tank to Define Future of Sector

Artificial Intelligence provider of omni-channel retailing technology, PROS, has agreed to take part in aviation industry Iata’s Airline Industry Retailing (AIR) Think Tank. Having appointed customer experience veteran Mike Slone, PROS has joined the group responsible for developing new ideas that will become standards that shape the future of airline retailing. The IATA AIR Think […]

PROS Industry Luminary Mike Slone Appointed to IATA AIR Think Tank

Leading Industry Body to Drive Discussion, Recommendations and Prototypes that Define the Future of Airline Retailing HOUSTON, March 17, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced its participation in the International Air Transport Association (IATA) Airline Industry Retailing (AIR) Think Tank. With the […]

Three Ways to Win Sales with Speed and Customer Experience

Of all the demands on customer experience, nothing is more important than how fast a seller can give a buyer what they want, Loretta Faluade of PROS writes. Technology has redefined brand loyalty. Regardless of whether your business is B2B or B2C, ‘best-in-class’ products are no longer the singular, sure-fire way to win customers. In […]

Artificial Intelligence in the Business World – Where are We Now?

Everyone’s talking about the potential for artificial intelligence in the enterprise, but what’s actually been achieved to date? Are the majority of companies comfortable with the technology and how it can be used, and are many already using it? Or, are the majority of organisations still unclear as to exactly what it is and what […]

Is Your Data Trustworthy, and How Would You Know?

There are worse things than a lack of data, even when you’re in the middle of a digital transformation project. For while there are huge opportunities to power transformation through AI technology, there’s a real chance that bad or confusing data will stop you dead in your tracks. This is kind of what happened in […]