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Archives: News

When Digital Transformation Stalls: 8 Questions to Ask

Don’t be intimidated by the much-debated failure rate of digital transformation: You may just be stalled. Ask these questions to determine the fix … 2. How will this effort impact our customers? “To be successful, digital transformation efforts need to start and end with the customer. Choosing to focus on modernizing technology and improving operations […]

Airline Digital Transformation: Retail Strategy Success Remains Nascent

Just 8 percent of airlines report more than three years of engagement in digital transformation efforts, says PROS, while Diggin Travel finds that the need to grow ancillary dollars and develop clear dynamic pricing strategies is more intense than ever. … The State Of Airline Digital Transformation The state of airline digital transformation in 2019 […]

PROS Insight: How to Avoid Living or Dying by Peak: Personalisation and Price Optimisation

Valerie Howard, Director, Solution Strategy, PROS, advises on how to avoid reliance on the retail peak months. The peak buying period (October-December) is an important time of the year for all retailers. Traditionally, it’s a time of heightened sales around the holidays that has consumers flocking to their devices or the storefront. But some retailers […]

Why Digital Transformation Projects Fail and How to Overcome It

Galeazzo Ciano wrote in his diaries, “Success has a hundred fathers, defeat is an orphan.” If so, there are probably a lot of orphan digital transformation projects out there. Almost every business leader feels the need to somehow improve their operations by utilizing the power of information technology — but few know where or how […]

PROS Holdings, Inc. Reports Third Quarter 2019 Financial Results

Total revenue of $64.2 million, up 31% year-over-year. Subscription revenue of $37.5 million, up 57% year-over-year. Subscription gross margins of 71% and non-GAAP subscription margin of 73%, up nearly 650 basis points year-over-year. HOUSTON – October 24, 2019 — PROS Holdings, Inc. (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, […]

John Allessio Joins PROS as Chief Customer Officer

Global customer success veteran to drive deeper product and platform adoption across customer base as company continues to scale HOUSTON, October 22, 2019 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced that John Allessio, an expert at building successful customer implementation and adoption programs, has […]

PROS Global Survey Reveals that the Airline Industry is Advancing Digital Transformation

More than 90% of respondents are addressing digital initiatives to improve the passenger experience HOUSTON, October 16, 2019 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced the findings of its global survey, “The State of Airline Digitization: Expectations Meet Reality,” which sheds light on the […]

Travel Technology: Would You Let AI Book Your Next Holiday?

… Travel Technology According to Booking.com’s recent research, 44% of those surveyed would be willing to use an app to pre-plan their activities, with 46% happy to use apps to make it faster and easier to research and book. According to Technavio, the global travel technology market is expected to grow by $6.4bn between 2019 […]

Romancing The New B2B Buyer: How Digital Business Changes The Relationship Rules

When the story of digital transformation is finally told, will it read like a tragedy for all those companies who fell by the wayside? Will it be a comedy — a wild ride of mistaken identities and misunderstandings as technology vendors and bemused business leaders stumble from one hyped tech to the next in confused […]