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Celebrating Innovation: PROS 2024 B2B Customer Outperformer Award Winners

At PROS, we celebrate innovation as the driving force behind transformative growth and exceptional customer experiences. Our PROS Customer Outperformer Awards recognize and honor customers who are pushing the boundaries of possibility through the innovative use of AI, software solutions, and collaborative partnerships.

Our inaugural PROS Customer Outperformer Awards took place in May at Outperform 2024 where we recognized companies across four individual categories: AI Innovator, Profit Booster, Growth Catalyst, and Digital Pioneer. Customers were encouraged to submit their story to be viewed by the panel of PROS Executives.

PROS Customer Outperformer Award Winners

AI Innovator

Celebrating customers who excel in utilizing PROS AI software. The AI Innovator highlights innovation, efficiency, and positive change. It recognizes organizations that leverage AI to drive transformative outcomes, optimize operations, and foster collaboration. Winners include:

LGG Industrial

LGG Industrial, formerly ERIKS North America, offers a comprehensive suite of services designed to minimize the Total Cost of Ownership for its customers. Partnerships with top-tier manufacturers enable the company to provide unmatched customized and technical product solutions that encompass material handling, sealing, fluid transfer, and specialized fluid power hose solutions.

"We are thrilled to be awarded as an AI Innovator in the PROS Outperformer Customer Awards. By integrating Gen IV Price Optimization with our quoting tool, LGG Industrial has enhanced our customer service department's ability to efficiently provide sales recommendations. Our dedication to innovation and measurable growth remains strong as we monitor results both internally and within the CAP program,"

says David Brown, Chief Financial Officer of LGG Industrial.

Profit Booster

Honoring businesses that have achieved remarkable growth in profitability or margins by implementing PROS solutions. This award recognizes demonstrated increases in overall profitability or substantial improvements in profit margins, showcasing the transformative impact of leveraging PROS technology. Winners include:

Ingredion

Ingredion Incorporated (NYSE: INGR) is a leading global ingredient solutions provider serving customers in more than 120 countries. With 2023 annual net sales of nearly $8 billion, it turns grains, fruits, vegetables and other plant-based materials into value-added ingredient solutions for the food, beverage, animal nutrition, brewing and industrial markets.

“We are thrilled to be honored with the Profit Booster award in the inaugural PROS Customer Outperformer awards. The PROS platform has enabled our Brazil and Andean region businesses to streamline processes and enhance transparency by increasing efficiencies in conducting analyses and pricing scenarios, preparing reports, and making informed decisions with real-time insights,”

says Thiago Macedo, VP Finance, Food & Industrial Ingredients LATAM of Ingredion.

Growth Catalyst

Prestigious recognition bestowed upon the fastest-growing customers on our platform. For organizations that demonstrate the shortest time to value, exceptional efforts in change management, and widespread adoption throughout the enterprise. It highlights the proactive and innovative approaches these customers employ to drive rapid growth and maximize the value of our solutions across their organizations. Winners include:

BASF

BASF is the world’s leading chemical company who creates chemistry and has been doing so for 150 years. With a portfolio ranging from chemicals, plastics, performance products and crop protection products to oil and gas, it enables their customers in every industry to meet the current and future needs of society, living out their corporate purpose of creating chemistry for a sustainable future.

“We are excited to receive the Growth Catalyst award in the inaugural Outperformer awards. The PROS Platform serves as the backbone of BASF's pricing processes. As the business environment becomes increasingly digital and disruptive events occur more frequently, the need to improve efficiency grows. Therefore, a high-performance and reliable pricing platform is essential. Our Digital Pricing Framework, based on the PROS Platform, provides a comprehensive pricing solution that enables businesses to respond quickly to market changes and customer demands. It optimizes pricing strategies and streamlines pricing processes. Our framework plays a crucial role in our daily operations by driving the pricing process and enabling us to better serve our customers.”

says Dieter Weeke, Product Manager, Digital Pricing of BASF.

Moove

Moove is one of Brazil’s largest lubricant companies, operating globally in over 11 countries of South America, North America and Europe. With the purpose of moving people and businesses the right way for everyone, it provides lubrication solutions and applications that create value and positive impact for customers by enhancing the efficiency, performance and sustainability of industrial equipment across various sectors and automotive vehicles.

"Receiving the Outperformer Award from PROS in the Growth Catalyst category is a source of great pride for us at Moove. Given the complexity of our business and the need to optimize prices, dedicated pricing systems are a fundamental pillar in highly mature companies like ours. The PROS platform plays a fundamental role in our daily lives. In addition to enabling the visibility of results, it also gives us the processing capacity to unfold the complexities of our business. The tool is used to define strategic and dynamic prices and in more tactical discussions with commercial teams and other interface areas. We have been working with PROS for four years, and during that time, we have also invested in team training, a very relevant topic, to get the most out of the tool,"

says Cesar Nunes, Executive Manager of Pricing Strategy and Revenue Management at Moove.

Digital Pioneer

Honors customers who excel in transforming their businesses through digital selling strategies. It celebrates organizations leveraging cutting-edge solutions and AI technologies to drive growth and enhance customer experiences. Recipients set new standards for excellence, embodying innovation and resilience in the digital landscape, inspiring peers and industry leaders alike. Winners include:

Adobe

Adobe (NYSE: ADBE) is the global leader in digital media and digital marketing solutions. Their creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results.

“We are so incredibly grateful for the Adobe leadership team that has really invested in our CPQ technology and our partnership we’ve had with PROS throughout our business transformation. We are looking forward to the next steps on our journey.”

says Natalie Orr, Field Product Manager for CPQ/CLM of Adobe.

Congratulations to all winners on this outstanding achievement. To learn more about the PROS Customer Outperformer Award and categories, visit https://pros.com/outperformer-awards.

About the Author

Kaitlynn Brancato is a Customer Marketing Manager at PROS, leading global initiatives to highlight the success and value experienced by PROS B2B customers. With over five years in B2B SaaS marketing, she is passionate about highlighting customer achievements and advocating for their success. Kaitlynn’s passion for technology and extensive industry knowledge ensure that companies benefit from the most effective solutions to enhance their profitability and operational efficiency.

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