Insights

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5 Things to Consider When Selecting CPQ Software

Consider these 5 things when shopping for CPQ software: CPQ architecture, configuration engine, implementation and user adoption, data integrity, and omnichannel support.

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The Importance of Having an AI Adoption Strategy

This blog explores the critical importance of having a well-defined AI adoption strategy and provides practical tips for creating an effective AI adoption plan.

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SAP S/4HANA Migration: How PROS Helps Businesses Avoid Disruption and Get the Most from Their Data

Discover how PROS supports a smooth migration to SAP S/4HANA, helping businesses optimize data, reduce disruption, and drive profitable growth.

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The Indexing of Google Flights: The Empire Strikes Back – Part II

Explore how Google Flights price indexing influences airline revenue management, impacts consumer behavior, and changes the landscape for competitive pricing strategies in the travel industry.

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The Indexing of Google Flights: The Empire Strikes Back – Part I

Discover how Google Flights indexes airline ticket prices and the implications for pricing strategies in the travel industry. Learn key insights on data transparency.

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Perspective: Responsible AI for Pricing

Explore how Responsible AI for pricing can enhance consumer trust. Learn about the ethical considerations, privacy concerns, and the importance of transparency in AI-driven pricing systems.

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Our Latest Platform Innovation: PROS Rebate Management

Discover PROS Smart Rebate Management, an end-to-end rebate lifecycle management solution to define, manage, and optimize rebate programs within the context of existing pricing and selling workflows.

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PROS Platform Travel Fall Release 2024

PROS Travel Platform Fall Release 2024 enhances airline Offer Management with better forecasting, pricing flexibility, and personalized marketing tools.

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PROS Platform B2B Fall Release 2024

PROS B2B Platform Fall Release 2024 enhances self-service in Smart Price Management and CPQ. Boosting efficiency and user experience.

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Why are Neural Networks the future of B2B Pricing?

In the dynamic and competitive world of B2B markets, it is crucial to leverage AI. Learn why neural networks are the future of B2B pricing.

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The AI Price Advantage: Unlocking Pricing Efficiency with AI

Learn how AI-powered dynamic pricing can enhance customer experience, optimize market adjustments, and uncover hidden pricing opportunities.

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Moving the Decimal: The Evolution of Pricing in B2B

Read about the history and evolution of pricing, B2B selling behavior, including recent changes in buyer expectations and how they impact a company’s pricing capabilities.

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Dynamic Pricing: A Powerful, but Often Misunderstood Pricing Strategy

Discover the nuances of dynamic pricing, a powerful yet often misunderstood strategy. Uncover myths, benefits, and how it can expand your market and drive better customer experiences.

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5 Signs that You’ve Outgrown Your Configure Price Quote (CPQ) Software

Discover the 5 signs that indicate your business has outgrown its current CPQ software. Learn how to identify if your CPQ solution is slowing down sales, lacking features, or failing to scale.

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Collaborative Quoting Transforms the CPQ Experience for B2B Buyers and Sellers

Collaborative Quoting in PROS Smart CPQ streamlines sales with real-time buyer-seller collaboration.

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Transcending Boundaries: AI’s Big Impact on Digital Commerce

At PROS Outperform, Heather Hershey, Research Director at IDC, recently presented trends about the future of digital commerce. This article recaps and expands on the insights that she highlighted.

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The Future of Ancillary Revenue Optimization

Ancillary sales increase revenue per passenger. Learn about the future of ancillary optimization and how PROS helps airlines optimize ancillary revenue streams with AI-driven offer optimization.

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Celebrating Innovation: PROS 2024 B2B Customer Outperformer Award Winners

Discover the B2B winners of the inaugural PROS Customer Outperformer Awards 2024, celebrating innovation and excellence in AI, software solutions, and digital transformation.

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Unlocking Revenue Potential: Leveraging Shopping Data and SEO Insights for Enhanced Customer Acquisition

By integrating data analytics and SEO insights effectively, airlines can drive enhanced customer acquisition and unlock significant revenue potential.

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Modernizing B2B Buying and Quoting in Distribution

Discover how modern B2B buying, quoting, and distribution are transformed by a collaborative digital environment. Enhance efficiency, communication, and customer satisfaction with innovative solutions

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How PROS Helps SAP S/4HANA Customers Unlock Profitable Growth

With the PROS Platform, you can seamlessly integrate with S/4HANA to develop multi-channel pricing strategies and manage multiple price lists in real-time - powered by PROS industry-leading AI.

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PROS Recognized for Cybersecurity Excellence

Susanne Senoff, PROS Chief Information Security Officer, emphasizes the need for integrating security into the organizational culture to build resilience against emerging cyber threats.

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Elevating Marketing Tactics for Vacation Packages to Grow Ancillary Revenue

Discover innovative marketing tactics for vacation packages to boost airline ancillary revenue. Enhance brand awareness, optimize conversions, and drive customer acquisition.

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PROS Wins 2024 Microsoft Global ISV Partner of the Year Award

PROS wins 2024 Microsoft Global ISV Partner of the Year Award, recognizing our innovative use of Microsoft’s cloud platform to deliver exceptional value and customer experiences with our AI innovation

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Dynamic Price Insertion Using Google Display Remarketing for Airlines

Google display remarketing for airlines is a simple advertising strategy to help airlines increase ad performance. Implement dynamic ads today!

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airTRFX Interlinking From Top Authority Pages

Creating internal links from the airline’s core website to airTRFX pages is key to maximizing the SEO performance of the airTRFX pages.

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Travel is Back and Reloaded

Discover insights from Google's Travel Summit EMEA: post-pandemic travel demand, digital nomads, and bleisure travel. Learn how brands can adapt and leverage data for better user experiences.

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How to Use Bayesian Inference In A/B Testing

Katharina Warzel describes Bayesian Inference in terms of A/B testing. She guides you through its application and shows you how to interpret results.

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How to Write Meta Descriptions for airTRFX Pages

Master the art of writing effective meta descriptions for airTRFX pages to enhance SEO and boost click-through rates with these practical tips and strategies

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The Quoting Conundrum: Balancing Speed and Accuracy with AI-Powered Quoting

PROS Smart CPQ automates quoting, pricing, and approvals, empowering salespeople to respond quickly with AI-driven recommendations and real-time collaboration.

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Key strategies for implementing airline dynamic pricing – Part II

Explore the revenue potential airline dynamic pricing through continuous pricing and dynamic ancillary pricing, and the impact on downstream systems adoption.

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How PROS Revolutionizes the Sales Agreement Process

Master sales agreements effortlessly with PROS. Streamline creation, manage lifecycles, and analyze performance, ensuring optimal deals and lasting customer relationships.

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The SEO Case for Single-Bar Navigation

Creating internal links from the airline’s core website to airTRFX pages is key to maximizing the SEO performance of the airTRFX pages.

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Delivering Tangible Value Solutions for the Medtech Space

Discover how PROS solutions revolutionize pricing & sales processes in the Medtech industry. Real examples of improved margins & efficiency.

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Unveiling the Spring Platform Release: A Closer Look at the Latest Innovations

This blog post encapsulates the essence of the Spring Platform release, highlighting the key features and innovations that make it a must-have for businesses looking to thrive in the digital landscape

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PROS Platform – Travel Spring Release

Discover the latest innovations in travel technology with the PROS Platform Travel Spring Release 2024.

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Medtech Industry in Transition: Digitization and XaaS Leading the Charge

Explore the evolving landscape of the MedTech industry, from digitization to XaaS models. Discover key trends and challenges reshaping the future.

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How Hyatt increased bookings with custom pages & personalized offers

Discover how Hyatt increased bookings by over 50% using airTRFX to create custom pages and personalized offers for their Inclusive Collection resorts.

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How to Engage Customers to Drive Loyalty Redemption

Learn how airlines like Virgin Atlantic and Spirit strategically engage customers to drive loyalty redemption through their rewards programs.

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The Value of Fare Marketing for a Low-Cost Carrier (LCC) Digital Strategy

Explore how low-cost carriers (LCCs) like Frontier, Volaris, flyadeal, and Play leverage PROS Offer Marketing solutions to drive direct channel sales and increase brand awareness in competitive market

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