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PROS Resources

From Forecasting to Future-Ready: Azul’s WTP Transformation with PROS 

Case Studies & Testimonials

Real-Time, Real Results: Inside flydubai’s Pricing Transformation with PROS 

Case Studies & Testimonials

Scaling Smarter: How Direct Supply Modernized Pricing for 500,000+ Products with PROS Price Optimization and Management 

Case Studies & Testimonials

How United Airlines Boosted Profitability by 20% with PROS airWire 

Case Studies & Testimonials

Offers and Orders Transformation & Modern Airline Retailing With PROS

Explore how modern airline retailing evolves with open and modular API-based technology. Discover strategies to enhance revenue, drive customer satisfaction, and optimize offers and orders.

Blog

5 B2B Buying Behaviors You Can’t Ignore

Discover the 5 B2B buyer behaviors redefining sales and learn how companies can adapt their sales strategies to win in a buyer-led world.

Blog

Taking off in a Crowded Market: How YA VAS Hit #1 in Search with airTRFX

See how YA VAS scaled SEO and partner campaigns with PROS airTRFX to lead Mexico’s travel search rankings.

Case Studies & Testimonials

From Click to Conversion: How Virgin Australia Drives Results with airTRFX and airWire

See how Virgin Australia is transforming digital engagement and driving results with PROS Offer Marketing solutions.

Case Studies & Testimonials

How Spirit Vacations Turned Landing Pages into Revenue Engines with PROS

Discover how Spirit Vacations streamlined landing page creation and boosted eCommerce performance with PROS Offer Marketing.

Case Studies & Testimonials

How JetBlue Is Redefining Forecasting Accuracy and Analyst Efficiency with PROS RMA

See how JetBlue is building forecasting trust and unlocking commercial strategy with PROS Revenue Management.

Case Studies & Testimonials

How ITA Airways is Elevating Forecasting and Pricing with PROS

See how ITA Airways is advancing pricing and forecasting with PROS as part of its digital transformation.

Case Studies & Testimonials

Unlocking Digital Selling Strategies Across Industries

Discover how United Airlines and TE Connectivity modernized B2B sales with Smart CPQ. Boost profitability while reducing sales complexity.

Blog

Food for Thought: A Conversation about CPQ in the Food Industry

Learn how CPQ improves pricing accuracy, efficiency, and scalability in the food industry. See real examples from Fonterra and Cargill.

Blog

High Speed Quoting When the First to Respond Wins the Buyer

Why speed and accuracy in quoting matter and how PROS Smart CPQ empowers faster, scalable, and smarter sales processes. Discover more today.

Blog

Transforming Sales with CPQ and Microsoft Dynamics 365

Explore how integrating CPQ with Microsoft Dynamics 365 drives efficiency and consistency in sales. Use PROS Smart CPQ to transform your processes today.

Blog

AI Won’t Replace Your Sales Team—But Your Old Process Will

Manufacturing sales leaders risk falling behind—not because of AI, but outdated processes. Discover how tech and AI are redefining modern value creation.

Blog

PROS Customer Outperformer Awards

Celebrate innovation with the PROS Customer Outperformer Awards—honoring leaders using AI and tech to transform growth and customer experiences.

Videos

Weathering Trade Turbulence: Smart Commercial Strategies for Resilience and Growth

Navigate global trade shifts: Discover strategies to overcome barriers and leverage pricing tech for EMEA business resilience and growth.

Webinars

Beyond Agents: The Path to AGI and ASI

Dr. Michael Wu reveals how to evolve large language models into autonomous agents, paving the path to AGI and ASI, and guiding businesses on harnessing powerful, responsible AI.

Videos

Unlocking the Future of Intelligent Commerce: How Agentic AI is Redefining Business

Discover how new AI agents in the PROS Platform act as digital teammates—sensing change, making decisions fast, and scaling action to drive agility in a volatile market.

Videos

Future of CX: AI, Personalization & Seamless Engagement

Explore how AI, personalization, and seamless tech are transforming customer experience and driving growth in this expert panel featuring leaders from PROS, Schneider Electric, IEWC, and Saudia.

Videos

The Dawn of a New Revenue Super Cycle

Discover how shifting buyer behavior and tech disruption are reshaping GTM strategy—and what leaders must prioritize to thrive in a new revenue super cycle.

Videos

Outthink, Outpace, Outperform

PROS executives explore how leading organizations must Outthink, Outpace and Outperform by deploying AI knowledge engines and utilizing AI agents to unleash the full human potential of their workforce

Videos

Embracing the Future of Pricing – It’s Not About “Anxiety Avoidance”

Discover how AI transforms pricing strategies from uncertainty to strategic leadership. Explore actionable insights for pricing professionals.

Blog

The Great CPQ Revolution: Key Drivers for Investing in Configure, Price, Quote Technology – Featuring IDC 

This PROS-hosted webinar, featuring guest speaker Heather Hershey, IDC, explores the evolving role of CPQ solutions in modern B2B digital commerce.

Webinars

TAP Air Portugal Boosts Profitability and Digital Performance with PROS airTRFX and airWire

Discover how TAP Air Portugal boosts profitability and digital performance with PROS airTRFX and airWire.

Case Studies & Testimonials

Are You Ready for AI-Based Pricing? Unlock the Power of AI to Optimize Pricing and Maximize Profits

Discover how AI-based pricing can boost profits and transform your business. Learn to assess readiness, choose the right strategy, and implement AI for maximum impact in our on-demand webinar.

Webinars

Azores Airlines Scales Innovation and Revenue with PROS Dynamic Offers, Digital Retail, and airTRFX

Discover how Azores Airlines accelerated digital growth and pricing innovation with PROS Dynamic Offers, Digital Retail, and airTRFX.

Case Studies & Testimonials

Offer Optimization in Times of Turbulence: Navigating Tariffs and Demand Shifts with AI

Discover how airlines can navigate macroeconomic shifts and evolving demand using AI-driven offer optimization, dynamic pricing, and POS-based strategies to stay agile and profitable.

Blog

PROS Platform B2B Spring Release 2025

Discover the PROS Spring Platform Release 2025 with AI, CPQ, pricing, and rebate innovations to help B2B businesses outperform and exceed expectations.

Blog
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