Scaling Smart: How PROS Became Core to Cargill’s Sales Strategy

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

As one of the largest food and agriculture companies in the world, Cargill is constantly evolving how it goes to market. A few years ago, the company made a bold shift — moving from product-line selling to a cross-product, regional sales model. It was a radical transformation, and PROS proved to be the right partner to support it.

In this customer interview, Pete Lefebvre, Principal, Architecture at Cargill, reflects on the decade-long partnership with PROS and how the platform’s flexibility, scalability, and ease of use helped Cargill adapt and grow. From building a unified data model to rolling out consistent quoting and pricing experiences across regions, PROS has played a central role in helping Cargill improve efficiency, drive adoption, and execute on its digital strategy — while meeting the growing expectations of the business.

Video Highlights

  • 0:35 – Cargill has partnered with PROS for over a decade, during which time you’ve seen significant innovation and transformation. Can you share what that journey has been like from your perspective, and what you believe have been the key factors in sustaining such a long-term, successful partnership?
  • 1:29 – As a global organization with a wide range of technology vendors, what differentiates PROS from others in your tech stack?
  • 1:57 – From your perspective, what are the ‘must-haves’ in a solution and in a vendor?
  • 2:46 – What are the outcomes you’ve been able to achieve with PROS? How have those outcomes generated value for Cargill as an organization?
  • 3:50 – Looking ahead at 2025, as a Digital leader in your organization, what are you most excited about?
  • 4:30 – Looking across the various business units supported by Cargill Digital, how have the insights from past deployments influenced or shaped your strategy for future rollouts?
  • 5:14 – Of all the deployments you and the Cargill Digital team have led in partnership with PROS, where have you seen the strongest business impact and what strategic choices do you think contributed most to those results?
  • 5:55 – Do you have any advice on how to approach change management for a new CPQ customer who is implementing PROS for the first time?

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