How 6 Martech Companies Are Handling Operations during COVID-19
The whole world has seemingly had to make pivots due to COVID-19. And that goes for marketing technology companies, as well. … We’ve caught up with some martech companies to see if they adapted their product roadmaps and offerings due to COVID-19 and how they’re coping generally with the world health pandemic. … PROS: Moving […]
Embrace the Accelerating Pace of Change
By Geoff Webb, VP of Strategy at PROS. While Brexit certainly feels like a unique, and dramatic event for businesses in the UK, it is also a harbinger of the future and, perversely, represents a clarion call for businesses to embrace an accelerating pace of change. Businesses that weather Brexit will do so because they […]
13 IT Restructuring Mistakes to Avoid
As more companies move toward digital transformation and implement more complex technology infrastructure, the onus is on IT leaders to restructure their departments to meet the demand. It’s a complicated process that requires a deep understanding of the needs and potential pitfalls. Below, 13 experts from Forbes Technology Council examine common mistakes IT leaders should […]
PROS Mike Slone on Helping Airlines Develop Alternative Revenue Streams During COVID-19
“The survey itself was meant to have a narrow focus. The goal was to formulate ideas on how to help airlines generate cash today. But now that I’ve had the survey up for a while and gotten some good feedback, which is now over 200 people as of Wednesday morning, I think I’ll expand it […]
Inspirational Woman: Celia Fleischaker | Chief Marketing Officer, PROS
Celia Fleischaker joined PROS in 2017 and serves as its Chief Marketing Officer. She leads all aspects of marketing, including marketing operations, product marketing, branding, corporate communications, global events, digital strategy and demand generation. Fleischaker is responsible for developing and executing strategies that build on PROS success as a leading provider of commerce solutions and […]
The Role of AI in Ensuring Data Privacy
With artificial intelligence (AI) now used in many of the apps that drive the digital workplace, many enterprise managers are beginning to question the implications this will have for privacy. This is not just speculation though. There is a good deal of research that indicates just how deep AI has dug into the technology that […]
Can AI Help Us Build a More Resilient Economy in the Face of COVID-19?
Last week, President Trump addressed the nation on the coronavirus pandemic. Countries around the world have been taking aggressive measures to stop its spread. Closing borders, emergency funding programs, and city and countrywide mandated quarantines are just a few of the actions taken to help combat this invisible enemy. The disruption caused by this pandemic […]
PROS Joins Iata’s Airline Industry Retailing Think Tank to Define Future of Sector
Artificial Intelligence provider of omni-channel retailing technology, PROS, has agreed to take part in aviation industry Iata’s Airline Industry Retailing (AIR) Think Tank. Having appointed customer experience veteran Mike Slone, PROS has joined the group responsible for developing new ideas that will become standards that shape the future of airline retailing. The IATA AIR Think […]
PROS Industry Luminary Mike Slone Appointed to IATA AIR Think Tank
Leading Industry Body to Drive Discussion, Recommendations and Prototypes that Define the Future of Airline Retailing HOUSTON, March 17, 2020 – PROS® (NYSE: PRO), a provider of AI-powered solutions that optimize selling in the digital economy, today announced its participation in the International Air Transport Association (IATA) Airline Industry Retailing (AIR) Think Tank. With the […]
Three Ways to Win Sales with Speed and Customer Experience
Of all the demands on customer experience, nothing is more important than how fast a seller can give a buyer what they want, Loretta Faluade of PROS writes. Technology has redefined brand loyalty. Regardless of whether your business is B2B or B2C, ‘best-in-class’ products are no longer the singular, sure-fire way to win customers. In […]