Pricing Maturity in the Packaging Industry

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

Dominic O’Regan, Senior Strategic Consultant at PROS, and Christoph Kopp, Associate Partner at Horváth, discuss the current trends and challenges in the Packaging industry, and reflect on what companies should consider on their journey to pricing maturity.

Read more on how packaging companies should prepare for major trends in the years to come in this Horváth study “The European packaging industry in 2025”.

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